Bentley Motors Delivers Hyper-Realism for their Premium Brand Customer Experience
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Bentley Motors inside look at how they address their most demanding visual workloads with Intel's OSPRay Studios to reduce design iterations to interactively achieve Hyper-Realism. This helps deliver the highest fidelity customer experiences for their premium brand. ...learn more
Project status: Under Development
Virtual Reality, oneAPI, HPC, Artificial Intelligence, Graphics and Media, Cloud
Groups
SIGGRAPH 2020
Intel Technologies
oneAPI,
Intel CPU
Overview / Usage
Bentley Motors inside look at how they address their most demanding visual workloads with Intel's OSPRay Studio. This reduces the number of design iterations to interactively achieve Hyper-Realism' to invoke emotion for their premium brand while addressing data explosion for global deployment.
Methodology / Approach
Bentley Motors using the Intel oneAPI Rendering Toolkit specifically OSPRay Studio to deliver hyper-realism to their virtual showroom and car configuration ordering for their premium brand sales.
Technologies Used
Intel OSPRay Studio as part of the oneAPI Rendering Toolkit